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CHU Collagen – Trendsetter in frozen Chicken Collagen Soup delivery

When the entire nation collectively stopped working during circuit breaker, the couple who co-founded CHU Collagen® got busy instead. Just two months before the Singapore government suspended non-essential businesses, Peter Lau and Ethel Neo had approached a food manufacturer to start work on commercialising Ethel's chicken collagen soup recipe. In April 2020, when circuit breaker hit, CHU Collagen® Premium Chicken Collagen Soup was ready. As the couple launched their business online shortly after the closure of food and beverage establishments, CHU Collagen® became the first company on the market to deliver frozen premium chicken collagen soup to thousands of customers who had a fierce hankering for restaurant-grade steamboat. Two factors set CHU Collagen® apart in the market: Professional preparation and technology....

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